Top 5 Photo and Video Apps on iOS in Australia, Q4 2023

In the fourth quarter of 2023, the top five photo and video applications on iOS in Australia showcased dynamic trends in weekly downloads, revenue, and active users. Here’s a detailed look at their performance.

CapCut - Video Editor from Bytedance Pte. Ltd. saw a remarkable increase in weekly downloads, peaking at around 60.7K during the week of December 25. The app's weekly revenue also experienced a significant rise, reaching approximately $40K in mid-December. Weekly active users exhibited a steady climb, culminating at nearly 210K by the end of the quarter.

Instagram maintained consistent weekly downloads, with a notable peak of about 29.1K in the last week of December. The app's weekly revenue fluctuated, with a high of roughly $56.6K during the week of November 27. Active users remained relatively stable, hovering around the 5M mark throughout the quarter.

YouTube: Watch, Listen, Stream demonstrated strong revenue performance, with weekly revenue hitting approximately $750K in mid-December. Weekly downloads varied, reaching a peak of around 37.1K in the final week of the year. The app’s active users consistently stayed above 12M, showing a slight increase towards the end of the quarter.

Snapchat from Snap, Inc. saw its weekly downloads peak at about 27.4K in the last week of December. Weekly revenue showed a notable increase, peaking at approximately $182K in early November. Active users remained robust, with a slight increase to around 3.2M by the quarter’s end.

Canva: Design, Art & AI Editor from Canva also demonstrated strong performance. Weekly downloads peaked at around 20.5K in mid-November. The app’s weekly revenue reached approximately $95.7K during the same period. Active users showed a slight decline towards the end of the quarter, ending at about 175K.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.